Ahrefs vs Semrush
Compare Ahrefs and Semrush on the same questions, with pricing terms and sources shown where they are known.
Ahrefs
Make your business discoverable in search, AI, and beyond — with tools and data to grow traffic, visibility, and revenue.
View Ahrefs
Semrush
Grow and measure brand visibility across SEO, AI search, PPC, social, and more with the leading digital visibility platform
View SemrushComparison table
Unknown means no reliable value is stored, not that a feature is missing.
| Question | Ahrefs | Semrush |
|---|---|---|
| Pricing modelSame for both | Freemium | Freemium |
| Free planSame for both | Yes | Yes |
| PlatformsNot enough data | Web | Unknown |
| Listed featuresDiffers |
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Pricing and limits
Plans can differ in scope, region and billing terms, so compare plan names rather than assuming equivalence.
Ahrefs
Free plan: Yes
Subscriptions
- Free: Free
- Starter: $29, per month
- Lite: $129, per month
- Standard: $249, per month
- Advanced: $449, per month
- Enterprise: $1499, per month
Pricing verification date unknown.
Semrush
Free plan: Yes
Subscriptions
- Free: Free, per month
- SEO: $117.33, per month
- Starter: $165.17, per month
- Pro+: $248.17, per month
- Advanced: $455.67, per month
Pricing verification date unknown.