About Cakemail
Overview
Cakemail is an email marketing platform built to drive results, helping teams turn every campaign into measurable growth. It combines multi-channel campaigns — email, landing pages, popups, and signup forms — with marketing automation, audience management, and email APIs for developers.
Founded in 2011 and headquartered in Montreal, Canada, Cakemail stores customer data on Canadian servers and handles deliverability in-house. A free plan includes 6,000 monthly emails for 500 contacts, and the Email API offers 35,000 free emails per month.
Key Benefits
- Launch multi-channel campaigns that coordinate emails, landing pages, popups, and signup forms
- Automate customer journeys and drip campaigns that respond to subscriber behavior
- Grow and segment audiences with behavioral targeting, contact tags, and a preference center
- Send transactional and marketing email at scale through the Email API or SMTP
- Generate campaign content with built-in AI and validate ideas with A/B email testing
- Rely on managed deliverability covering authentication, reputation monitoring, and complaint handling
How It Works
Users create a free account without a credit card and start with essential tools, 6,000 monthly emails, and 500 contacts. From the dashboard they build campaigns with auto-branded templates and generative AI, segment their audience, set up automated flows, and launch across channels while reporting and analytics guide the next campaign.
Use Cases
- E-commerce teams connect their store to sync purchase data and trigger post-sale emails
- Event organizers send confirmations, reminders, and follow-ups after signups or attendance
- Support teams send emails based on ticket updates and customer satisfaction feedback
- Sales and CRM teams trigger emails based on deal stage and contact list updates
- Publishers notify subscribers when new blog posts, videos, or product updates go live
- Developers deliver booking confirmations, password resets, and appointment reminders through the API
Why Choose This Product
Cakemail differentiates itself through managed deliverability, handling authentication, reputation monitoring, and complaint handling so customers can focus on their business. Data stored in Canada, a free tier, and optional professional services — from migration and design to Assist+ coaching plans — support growing teams.
Cakemail Pros & Cons
- Free plan with 6,000 monthly emails and 500 contacts
- Email API with 35,000 free monthly emails
- Managed deliverability handled in-house
- Data stored on servers in Canada
- Multi-channel campaigns across email, pages, popups, and forms
- 35,000 free Email API emails are subject to approval
Key Features
Multi-Channel Campaigns
Launch coordinated emails, landing pages, popups, and signup forms from one platform.
Marketing Automation
Build customer journeys and drip campaigns that respond automatically to subscriber behavior.
Audience Segmentation
Target contacts with segments, behavioral targeting, contact tags, and a preference center.
Email API & SMTP
Send transactional and marketing email at scale through the Email API or SMTP with bounce and unsubscribe handling.
Generative AI
Jumpstart campaign creation with AI that helps users move faster and stay inspired.
A/B Email Testing
Test subject lines and content, then compare performance to see what resonates.
Reporting & Analytics
See how people engage and use insights to guide smarter campaign decisions.
Auto-Branded Templates
Build with templates that match each brand and keep every project polished.
Consent & Compliance
Built-in tools help keep businesses compliant and protect subscribers.
Managed Deliverability
Cakemail handles authentication, reputation monitoring, and complaint handling.
Cakemail Pricing
View full pricing →- 30-minute coaching sessions to review strategy and execution
- Email and deliverability recommendations tailored to your case
- Automated deliverability performance summary with key indicators
- All services from the Assist+ Guided plan
- 2 coaching sessions monthly to plan, run, and adjust campaigns
- Support with segmentation, A/B testing, and automation
- Performance tracking with regular strategic reports and analysis
- Automatic monitoring of deliverability setup (SPF, DKIM, etc.)
- All services from the Assist+ Strategic plan
- Direct Slack access to your dedicated team
- Up to 5 campaigns executed per month by our experts
- Monthly deliverability analysis with a dedicated meeting
- Inbox placement tests with major providers
- Pick and choose Assist+ services
- Custom deliverability and campaign execution packages
- Specialized automation or integration support
- On-demand strategic consultations
- Flexible scope to match evolving priorities
| Feature | Guided $239/mo | Strategic $671/mo | Dedicated $1727/mo | Custom $239/mo |
|---|---|---|---|---|
| 30-minute coaching sessions to review strategy and execution | ||||
| Email and deliverability recommendations tailored to your case | ||||
| Automated deliverability performance summary with key indicators | ||||
| All services from the Assist+ Guided plan | ||||
| 2 coaching sessions monthly to plan, run, and adjust campaigns | ||||
| Support with segmentation, A/B testing, and automation | ||||
| Performance tracking with regular strategic reports and analysis | ||||
| Automatic monitoring of deliverability setup (SPF, DKIM, etc.) | ||||
| All services from the Assist+ Strategic plan | ||||
| Direct Slack access to your dedicated team | ||||
| Up to 5 campaigns executed per month by our experts | ||||
| Monthly deliverability analysis with a dedicated meeting | ||||
| Inbox placement tests with major providers | ||||
| Pick and choose Assist+ services | ||||
| Custom deliverability and campaign execution packages | ||||
| Specialized automation or integration support | ||||
| On-demand strategic consultations | ||||
| Flexible scope to match evolving priorities |
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Cakemail
What's included with each Assist+ plan?
Each Assist+ tier gives you access to email marketing experts who help you move faster and get better results. As your plan level increases, so does the depth of support — from guided reviews and strategic planning to ongoing, hands-on collaboration tailored to your team and goals.
Can I upgrade or downgrade my Assist+ tier later?
Yes — you can adjust your Assist+ plan at any time based on your team's needs or pace of growth. Whether you need more support or want to scale back, the team will make sure the transition is smooth.
How do I know which Assist+ plan is right for me?
Assist+ plans are designed to scale with the level of guidance and involvement you want, from light coaching to full hands-on support. If you're unsure which plan is the right fit, the team is always available to chat and help you choose.
Can I get help setting up my email strategy?
Absolutely. Every Assist+ plan includes expert advice to help you map out and improve your strategy. Higher-tier plans include dedicated time for deeper strategic planning, execution support, and performance reviews.
What if I need more than what's included?
We can tailor a support plan that matches your exact needs — whether that's more hours, a larger team, or a unique scope of work. Just reach out and we'll put together a custom solution.
Is Cakemail free?
Cakemail offers a free plan with optional paid upgrades. See the pricing section for what's included in each tier.

